Dental Marketing Tips & News

Advances in digital technology have redefined consumer expectations from businesses, including health service providers. For instance, people looking online for a dentist often want detailed answers to various questions before they commit to becoming a patient.

Social media content marketing helps dentists to generate more income through increased patient retention and attracting new patients. To do this, though, requires a strong presence on social platforms, and maintaining this level of online visibility isn’t without its challenges.

Running a dental office in the digital age demands a strong online presence to grow your business with new patients. And that means SEO (search engine optimization). SEO improves rankings in search engine results pages (SERP), which sends more patients to your website and through your practice door.

As a dentist's office, you need to make sure you have a secure and easy way for your patients to pay for your services. Collecting and making payments should be easy for everyone so that your patients and staff can feel confident when it comes to paying.

As a dental practice, there will always be people in your office taking phone calls and communicating with patients. Phone calls are very important because they are often the first interaction that patients have with your office.

DentalROI has teamed up with NexHealth in an effort to ensure that your dental patients can schedule an appointment directly on your website. The patient experience has never been easier.

Video empowers dentists to deliver information to existing patients and prospective patients in an easily digestible manner.

Video is a powerful, engaging medium that can work particularly well in dental marketing.

Online forms for new patients make the registration process easier and save dental practices time and money. A further benefit of secure online dental registration forms is that they protect your patients’ data.

Secure online forms for new patients improve dental office efficiency and cut admin costs. They can also help you get more patients on your books. Remote registration offers greater convenience than filling out paper forms, and this can encourage a higher sign-up rate.